a brandhorse diagnostic

brand reality check

before you govern your brand, get an objective read of what it’s actually doing today.

get your reality check

$1,000 · one-time

the method

declared
observed
evidenced
gaps

what it is

a bounded diagnostic of one brand, one primary market presence, up to five agreed live surfaces, and the evidence you supply.

it measures observable consistency and evidentiary support — not taste.

what you get

  • a diagnostic of one brand and one primary market presence
  • up to five agreed live surfaces, plus the evidence you supply
  • method: declared → observed → evidenced → gaps
  • a written readout of prioritized findings
  • a 30-minute walkthrough call to go through it

an objective, evidence-grounded diagnostic

declared → observed → evidenced → gaps

not a generic brand audit: every finding traces back to what you've declared, what's actually observed, and what you can evidence — never to taste.

declared

what your brand says it is

the positioning, messaging and claims you’ve put out — your stated identity.

observed

what shows up in market

your primary site plus up to four other agreed live surfaces, reviewed as they actually read.

evidenced

what you can back up

the evidence you supply, set against the claims — proof, not opinion.

gaps

where they diverge

the prioritized findings in your written readout.

what it isn’t

the reality check is intentionally narrow

it tells you, in writing, where your brand actually stands today. it doesn't change anything for you.

not included

this is diagnose-only. it does not include redesign, rewriting, identity work, new research, or standing up a brandhorse os workspace.

$500 back toward an assisted install

$500 of the fee is creditable toward an assisted install, within 30 days of the readout being delivered to you. the clock starts at delivery, not at payment. the credit reduces your price.

frequently asked questions

everything you need to know about brand reality check

what does this measure?

observable consistency and evidentiary support: what your brand says it is, what it shows in market, and what you can evidence. it does not measure taste.

do you fix what you find?

not as part of this engagement. the reality check is diagnose-only — it does not include redesign, rewriting, identity work, new research, or standing up a brandhorse os workspace. when you are ready to act on what it finds, that is what assisted install is for, and $500 of this fee carries straight over toward it.

how does the $500 credit work?

when will i get my readout?

what are the refund, data-handling and liability terms?

still have questions? contact us and we'll be happy to help.

get your reality check

$1,000 total, one-time. a short intake covering the inputs we need from you, the diagnostic itself, your readout, and your call.

get your reality check

we’ll confirm your delivery timeline once your inputs are in.

refund and cancellation terms, data-handling specifics, and liability terms are covered in full in our terms of service.