Brand Audit Checklist | R.A.C.E.S.™
Brand Audit Checklist | R.A.C.E.S.™
Evaluate the health of your brand with the R.A.C.E.S.™ Brand Audit Checklist. This checklist covers all the critical aspects of a brand audit, from messaging and market positioning to audience alignment and competitive analysis. Ideal for businesses conducting a rebrand or aiming to optimize their current brand strategy.
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Evaluate the strength and health of your brand.
Use the R.A.C.E.S.™ Brand Audit Checklist to review critical aspects of your brand, from messaging to market positioning. This tool ensures you stay on track with your brand goals and provides a structured way to assess performance. Great for businesses planning a rebrand or looking to optimize their current strategy. Available in an interactive Notion format for team collaboration and easy updates.
This system is perfect for entrepreneurs, marketers, and business owners who want to:
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Strategically position their brand
by reviewing the current health of their brand and identifying key areas for improvement and optimization.
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Align their messaging
by ensuring that their brand message reflects the needs of their audience and stands out in the market.
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Launch campaigns
that are based on a solid understanding of their brand’s strengths and weaknesses, ensuring more effective marketing.
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Sustainably grow their business
by conducting regular audits that allow for continual refinement of brand strategies, ensuring long-term success.
Featured collection
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Competitive Positioning Template | R.A.C.E.S.™
Regular price $90.00 USDRegular priceUnit price / per -
Audience Segmentation Template | R.A.C.E.S.™
Regular price $90.00 USDRegular priceUnit price / per -
Brand Styleguide Template | R.A.C.E.S.™
Regular price $90.00 USDRegular priceUnit price / per -
Content Calendar Template | R.A.C.E.S.™
Regular price $90.00 USDRegular priceUnit price / per
What’s Inside
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A detailed checklist for evaluating the health of your brand.
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Sections covering brand messaging, visual identity, audience alignment, and market positioning.
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Guidelines for auditing your brand’s online presence, including website and social media channels.
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Tools to identify areas of improvement and make data-driven adjustments.
Additional Tools & Workbooks
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The R.A.C.E.S.™ Comprehensive Brand Strategy System
Regular price $899.00 USDRegular priceUnit price / per$1,499.00 USDSale price $899.00 USDSale -
Research & Competitor Market Analysis Workbook | R.A.C.E.S.™
Regular price $180.00 USDRegular priceUnit price / per -
Articulating Your Brand Messaging Workbook | R.A.C.E.S.™
Regular price $180.00 USDRegular priceUnit price / per -
Content Creation Workbook: Bringing Your Vision to Life | R.A.C.E.S.™
Regular price $180.00 USDRegular priceUnit price / per -
Execution: Campaign Launch Workbook | R.A.C.E.S.™
Regular price $180.00 USDRegular priceUnit price / per
What People Are Saying About R.A.C.E.S.™
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"A Game-Changer for My Business!"
"As a small business owner, this guide was exactly what I needed. It’s packed with actionable strategies that I was able to implement right away. My online presence has improved dramatically, and I’m seeing real results!" - Sarah M., Founder of EcoLife Designs
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"Elevated My Content Creation Skills"
"Content creation used to be a challenge for me, but this guide has completely changed my approach. The tips on personalization and storytelling have made my content more engaging, and my audience is responding positively." - Emily R., Freelance Content Creator
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"A Must-Have for Startups"
"Starting a business is tough, and getting your marketing right is even tougher. This guide made it so much easier to navigate the complexities of digital marketing. It’s like having a mentor guiding you every step of the way." - Tom S., CEO of Startup Hub
Get Started with the R.A.C.E.S.™ System Today
FAQ
Who is this system for?
Entrepreneurs, marketers, and small business owners looking to build a strong brand foundation and grow sustainably.
What’s included in the purchase?
You’ll receive the full R.A.C.E.S.™ framework along with all supplemental workbooks and tools designed to guide you through each phase of building your brand.
How long will it take to see results?
The timeline depends on where your brand is in its development. However, most users see noticeable improvements in their brand strategy and market positioning within the first few months of using the system.
Free resources
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The Ultimate Guide to Digital Marketing & Content Creation
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Email Personalization Guide - Using AI and Data to Create Tailored Email Campaigns
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Micro-Influencer Playbook - Building Authenticity and Engagement with Niche Influencers
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SEO Automation Blueprint - How to Leverage AI Tools for Improved Search Ranking
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