The Empowered Health Australia Challenge

Empowered Health Australia aimed to create an all-in-one platform to connect National Disability Insurance Scheme (NDIS) participants with reliable service providers. They needed a solution that addressed the difficulties participants faced in finding tailored support and providers' challenges in managing their practices, while offering a user-friendly, scalable platform.

The R.A.C.E.S™ System Approach:

  • Research:

    Conducted stakeholder interviews, user research, and competitive analysis to understand the pain points of NDIS participants and service providers. Mapped user flows and created personas to guide the platform's structure and features.

  • Articulation:

    Crafted clear messaging for landing pages, emphasizing the ease of connecting participants with qualified providers. Developed a strong brand voice that communicated trust, support, and empowerment.

  • Creation:

    Designed a two-tiered platform with public and logged-in functionalities. Created content for public-facing landing pages targeting participants and providers, and built intuitive dashboards to streamline onboarding, scheduling, and payments.

  • Execution:

    Delivered a responsive design with UX-focused flows like appointment types, earnings reports, and automated payment systems. Conducted usability testing to refine features based on real user feedback.

  • Scaling:

    Enabled scalability through reusable design components and streamlined workflows, ensuring the platform could grow with user needs. Provided analytics tools to continuously optimize user engagement and functionality.

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